Think about the magazine section in your local supermarket. If you reach out with your eyes closed and grab the first magazine you touch, you are about as likely to get a Take Medicine Correctly tabloid as you are a respected Take Medicine Correctly journal.
Now imagine that your supermarket is so accommodating that they allow anyone who has an opinion on Take Medicine Correctly, well informed or otherwise, to just stack their Take Medicine Correctly articles, magazines or books in the store. Now if you reach out at random you are highly likely to get junk information on Take Medicine Correctly and lots of it.